With a portfolio of resorts located throughout the world, and a wide range of clientele, Delaware North Parks & Resorts division was seeking a new way to display their eclectic properties online while inspiring people to book their travels quickly and easily.
Each of their locations is tailored for a specific audience, and exudes its own aura through atmosphere and design of the property. Furthermore, with different price points and experience offerings, Delaware North wanted to make sure each website maintained its resort’s unique brand, while also offering a flexible way to customize and launch new sites as needed.
To streamline the design process, cost, timing and manageability within the Sitecore platform, Delphic Digital leveraged Particle, its proprietary accelerator framework, to provide a set of generic Sitecore foundational grids and components.
Leveraging the Particle framework allowed the Delphic team to create unique designs for each property site, while meeting the client’s marketing needs.