Since April 2010, Google has started taking load time into account when ranking sites, to help in populating results for Google searches (aka SERPs or Search Engine Results Pages). The web community went into uproar with questions such as what is a slow site, how can website speed be improved, what affects website speed, so on and so forth.

For those of you who have managed paid search accounts with more than a handful of campaigns, you most likely have asked or heard the question, "Why Did We Pause That Ad?".

Nicole Hess

by Nicole Hess

My husband loves dinner parties. Last minute dinner parties, to be exact.  I eat, he cooks (except for desserts), therefore I'm glad for whatever dinner is made and if friends join, well, even better!  Until.  Until I decided that I wanted to start making desserts other than brownies from a box. 

Have you ever created sitelinks and wanted to see how your sitelinks were performing? Did you just go to the Ad Extensions tab, selected Sitelinks Extensions in the View drop down menu, and just used whatever data you saw? Then you've been looking at the data all wrong!

Chloe Yeung

by Chloe Yeung

Twitter transformed the pound symbol, or number sign, into a "hashtag" and completely revolutionized social media.

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