Chloe Yeung

by Chloe Yeung

Many of you are familiar with the Knowledge Graph. It's that box that appears on the right side of Google or Bing when you search for something. There's handy information, a map, reviews, and photos. This is extremely useful for the user to get a quick snapshot of a popular business or location, but optimizing Knowledge Graphs can be pretty tricky. We know we're able to influence the Knowledge Graph information with Google+, Wikipedia, and that other public database - Freebase, however, some changes are discussed less frequently, such as how to manipulate Knowledge Graph images. 

PHILADELPHIA, Oct. 17, 2014 - Manayunk based digital marketing agency, Delphic Digital has acquired the talent of Sitecore MVP Jamie Stump. Jamie has been in the technical consulting realm for over seven years and was named as Sitecore MVP in both 2013 and 2014.

Delphic Digital attended the annual C3 Conductor SEO Conference in NYC this past week to hear from industry leaders in Search Marketing and Optimization and to remain on the forefront of industry developments. As our field is increasing its face-time in meetings of C-Suite Executives, it's on us on the ground to make it worth their time to discuss in the first place. Conductor's C3 Conference was designed to provide both inspirational talking points, real-world implementation examples, and tips for digital marketers of all levels to give us marketers the tools to stay on the frontlines of search trends and marketing strategies.

Since April 2010, Google has started taking load time into account when ranking sites, to help in populating results for Google searches (aka SERPs or Search Engine Results Pages). The web community went into uproar with questions such as what is a slow site, how can website speed be improved, what affects website speed, so on and so forth.


by Leah

What are wireframes?

Wireframing is a key first step to a successful web design. Before we start to actually design or code a website, we must do some planning. Wireframes show structure, content, information architecture, and functionality. They are not meant to represent the visual design so they use minimal color and font styling. The idea is to make sure that all of the necessary pieces of content are on the page and that they are laid out and function in a way that aligns with the goals of the project.

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