• Watch the Stove – Marketing Lessons

    If you haven’t already heard about Watch the Stove, the amazing mixtape released by Hamburger Helper as an April Fool’s Joke, you are missing out. This “joke” turned out to be an amazing feat of the Hamburger Helper team and went viral, with millions of listens in a matter of days. We as marketers can learn a lot from this glove “Lefty”, and can apply it to our own work.