• Live 2017 March Madness Bracket

    The 2017 NCAA Men’s Basketball Tournament starts today, March 16, and they’re not kidding when they call it March Madness. There are 64 teams playing in 32 games over the next two days, and that is only the first round. How to keep track of all the updates? With the software that helps us keep track of any large amount of information, Tableau!

  • The Marketer’s Guide to RegEx

    You know that feeling when you find out something that could have saved you time and your head just slouches forward? That was the moment I had when learning that RegEx is not as scary as it looks and is really very relevant, effective, and time saving for analysts and marketers.

  • Trending Toys for the 2016 Holiday Season

    As the holidays get closer and holiday shopping reaches its peak, it can become hard to choose the right gift for everyone on your list. Luckily for us, eBay has given users a look into their real time data of the most popular electronics, fashion items, and toys across the country. Using this data, we’ve created an interactive map to help the holiday-crazed shopper pick out the perfect toy for every child in their life!

  • Tableau Conference 2016 Recap

    As a first-time attendee and stereotypical millennial, it was absolutely thrilling to attend a conference in Austin, Texas focused on all things Tableau software and adhering to the principals of “work hard, play hard.” Tableau has a tradition of putting on an exceptional show. If you haven’t attended this conference before, allow me to walk you through what makes it so special and worth your effort to attend next year’s conference in Las Vegas.

  • Tableau Conference 2016 – A Newbie’s First Day

    Yesterday was my first day, of my first conference, ever. What a conference to start with! This week, I’m in Austin, Texas for Tableau Conference 2016, which has the most attendees the data-visualization company has ever seen and a Costco-sized bag of announcements. In this post, I briefly touch on those announcements so far and my experience at this huge event.

  • Popular Halloween Costumes Visualized: Dethroning the Princess

    If you’re anything like me (or the rest of the Delphic Digital team), October 31st is a date you look forward to every year. And like clockwork, each year it’s hard to ignore the mass of people dressing up as as their favorite character or trending pop culture icon. With Halloween spending reaching an all time high this year at $8.4B, Delphic set out to investigate exactly how much pop culture influences Halloween costume popularity?

  • Digital Analytics Hub Conference – Part II

    In my first post about my experience at the Digital Analytics Hub Conference, we covered the event’s unique discussion format of “conversations, not lectures.” The overall theme of stimulating thinking and encouraging an open, honest dialogue among attendees was one of my favorite aspects of the conference. In this post, I recap key takeaways from a few sessions I attended.